Virtual-Worlds Researcher’s Advice to Retailers: Go With the ‘Flow’
July 9, 2010 Leave a Comment
Source: Florida State University
Newswise — As recession-weary consumers learn to make do with less in this, the real world, there is one area where they’re still willing to spend freely: in online, “virtual” ones. A Florida State University researcher is studying the growing market for virtual products, particularly in Internet virtual worlds, and has identified several factors that appear to increase the likelihood that people will make these types of purchases. Read more of this post
